How often should a website be updated for optimal search recognition from Google and Bing? That is a great question to be asking, because it spurrs the ideas of content creation. As a general rule, the more often the site is updated the better it will do in search. The value of the content is also an important factor.
So, how often to update? Every week is recommended, but if it is challenging to stay consistent, once or twice a month will suffice. Of course if you are really disciplined, the best option would be to do the 365 day blogger challenge.
Check out the free book 365 Days of Writing Prompts. Writing every day for a year is a sure-fire way to make it to the top of all the search engines.
No matter what content update schedule you choose, try to get a schedule established. This will create consistency and cut down on the amount of bounces away from your site, which can happen when the content is out-of-date.
Written by: Jophiel Silvestrone
Jophiel Silvestrone has written 326 posts in the Tech Blog.
Jophiel grew up on a ranch in Paradise Valley, Montana near Chico Hot Springs. Working on the ranch instilled work ethic and self motivation. Filled with this drive, Jophiel started mowing the local school's yards twice a month throughout the summers, at the age of 12.
He moved to Billings in 2004, where he has been deeply involved in the local business community ever since. A serial entrepreneur, Jophiel has ran multiple businesses in our local community. The first business, a janitorial and carpet cleaning company, founded in 2005, has employed over 50 locals.
Moving on to the media industry, Jophiel and several partners founded Green Directory Montana in the spring of 2007. Green Directory's sustainability ranking software awarded points based on sustainable or "green" actions. These points counted towards a business's total "Green Score," which in turn ranked them against other businesses in their category and throughout the entire site. It also featured a limited edition print version distributed annually.
A business acquisition allowed Jophiel to focus on new projects, and a few close business colleagues and Jophiel started Rocky Mountain Mr. & Ms. Magazine, a lifestyle publication for men and women in the Magic City.
After a year and a half at the helm of RM3 Magazine, the business was purchased. He now runs a web development company SkyPoint Studios and fathers his son Jaoquin, who plays football, basketball, soccer, and is learning snowboarding from his dad.
Recently, has expanded to locations in Havasu, Arizona & Vegas. SkyPoint Studios is a market leader in both Billings & Havasu and Jophiel is working on building that same level of market dominance in Vegas.
Specialties: Extensive experience in online and offline business. Especially savvy at WordPress, and operate several sites, one example is the blog: skypointwebdesignbillingsmontana.com/tech-blog. Check out skypointwebdesignbillingsmontana.com for the latest projects from SkyPoint Studios.
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