SEO Website Mistakes

SEO website mistakes are something that happen sometimes unwillingly by posting content that is not related to the focus of the site. Today is New Year’s Eve, and you might be tempted to post an article on your website wishing everyone a happy New Year’s.

The post might talk about the year and what you did and how you’re looking forward to the next year and such and such things like that. The problem with this type of content is that it doesn’t align with what most websites are trying to focus on. I could’ve done a post like that on my website today. I chose not too, because the problem is that my website is about web design and online marketing and a content post related to just New Year’s doesn’t do anything to help my website, in fact it actually hurts it.

Adding any content on your website that is not related to the main focus of the website is going to penalize the website. The way to look at it is if you’re trying to make a drink of Jack & Coke, for example, adding water to it is not going to make it taste good (a good New Year’s metaphor, huh?).

That’s what content that is not part of your focus of your website is like, it’s deluding and watering down the focus of the site. When the website crawlers that Google has comes along to index the website, this new content will dilute the power of the old content because it’s not focused on what the website is about.

So I encourage you to figure out a way to talk about the New Year’s like I did in this post but also keep it on track with what the main focus of your website is about. It’s OK to be topical and to talk about what’s going on and relevant things like that as long as they all tie back to the main mission of the website.

If they don’t focus on the main SEO search terms of the website, then you really will have SEO website mistakes. Have a question about how to get your website ranking higher in Google the coming year in 2021? Hit me up on my contact page.

Have a happy New Year!

1 reply

Robert Jamies says:
January 27, 2021 at 11:54 am

What if my website is blogs about my life and about the stuff i’m trying to achieve, will I be able to make posts about the holidays? Anyways great posts
Reply

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Written by: Jophiel Silvestrone

Jophiel Silvestrone has written 326 posts in the Tech Blog.

Jophiel grew up on a ranch in Paradise Valley, Montana near Chico Hot Springs. Working on the ranch instilled work ethic and self motivation. Filled with this drive, Jophiel started mowing the local school's yards twice a month throughout the summers, at the age of 12. He moved to Billings in 2004, where he has been deeply involved in the local business community ever since. A serial entrepreneur, Jophiel has ran multiple businesses in our local community. The first business, a janitorial and carpet cleaning company, founded in 2005, has employed over 50 locals. Moving on to the media industry, Jophiel and several partners founded Green Directory Montana in the spring of 2007. Green Directory's sustainability ranking software awarded points based on sustainable or "green" actions. These points counted towards a business's total "Green Score," which in turn ranked them against other businesses in their category and throughout the entire site. It also featured a limited edition print version distributed annually. A business acquisition allowed Jophiel to focus on new projects, and a few close business colleagues and Jophiel started Rocky Mountain Mr. & Ms. Magazine, a lifestyle publication for men and women in the Magic City. After a year and a half at the helm of RM3 Magazine, the business was purchased. He now runs a web development company SkyPoint Studios and fathers his son Jaoquin, who plays football, basketball, soccer, and is learning snowboarding from his dad. Recently, has expanded to locations in Havasu, Arizona & Vegas. SkyPoint Studios is a market leader in both Billings & Havasu and Jophiel is working on building that same level of market dominance in Vegas. Specialties: Extensive experience in online and offline business. Especially savvy at WordPress, and operate several sites, one example is the blog: skypointwebdesignbillingsmontana.com/tech-blog. Check out skypointwebdesignbillingsmontana.com for the latest projects from SkyPoint Studios.