SEO Billings is what SkyPoint Studios is known for!
We’ve been the number one rated Web Design company on Google since 2014 and we continue to dominate the market. How do we do it? Well, there’s a lot to it! But, in this article I’m going to be covering some of the tips and techniques that we’ve used over the years to dominate the local search rankings, especially in such a competitive market like Web Design where everyone knows how to do SEO (or at least they should know how to do it).
The first thing we need to focus on is creating unique and valuable content for the web. We don’t believe in hoarding knowledge here at SkyPoint and every single lesson or thing that we’ve learned, we’ve shared here on the website in our blog (with over 350 blog posts).
This site is a treasure trove of knowledge on how to do Web Design, SEO, and other technical aspects of running a business. This is why Google loves our website so much as we are a valuable resource and we continue to provide articles just like this one that show how we break down what we do.
So for this year in 2023 I think it’s important to look at a specific type of research process, called “finding the leader.” Finding the leader consists of searching the most popular key terms for your business and your location. So if you’re a plumbing company in Billings, you want to put that in Google search “plumbing services Billings” for example.
We want to look at who is in the top three results for the organic website listings (not the map listings). Click on the very top website and then notice what that specific page has as far as titles and keywords and the links to the content.
Take notes on what the titles are that they’re using and the content that the site has because we’re going to take some pieces of this and mix it into our content. We’re going to do this with the second and third listings as well. So, at the end of our post or our homepage, we will have a nice well-crafted title and keyword distribution based on what is working in the market already.
This is an extremely scientific way to approach doing SEO instead of just pulling out a finger and sticking in the wind hoping that land where we want to land.
Additionally, we want to add resources on the website such as a glossary, free photography from the local area or of our product/service, and any other PDFs or files that can be downloaded for free for people that are in your industry or looking for an expert in your industry.
The more resources that you offer on your website and giveaway the more likely you are to come up as number one in your search. Think about how valuable this advertising position really is and how much time you should put effort into providing content that goes on your website that people may be looking for.
Videos are also really important and we have a YouTube channel where we share information about Web Design and SEO quite consistently. It’s really important to have a nice combination of good photography, videos, text, links and all the different combinations of what could be on a website. Having a good diversification and having quite a bit of it that’s quality and focused is the goal.
The key takeaway here is to focus on quality. Filling up your website with junk just for the sake of it is not going to actually help. Make sure that what’s on the website is valuable to people and they will actually come to the site and use it.
Finally, I want to mention backlinks. Backlinks are the lifeblood of SEO and will always be important. Basically a backlink is some other website endorsing your website as the one who does the specific type of service or has a specific type of product, by linking to it.
For example, our back links all say “web design Billings” or “SEO Billings.” It’s really important to get these backlinks that are the keyword and location to be able to rank properly in that category.
In conclusion, SEO services in Billings, Montana are vital for any business looking to increase their online visibility and reach more customers. From keyword research and on-page optimization, to link building and content creation, there are a variety of strategies that can be used to improve your search engine rankings and drive more traffic to your website.
Whether you’re a small local business or a larger corporation, investing in SEO services can help you achieve your marketing goals and grow your business. With the help of our professional SEO services here at SkyPoint Studios, you can take your online presence to the next level and stay ahead of the competition.
Are you looking for help with a new website design or to get your website ranking on Google for the customers call more often? We are experts in these services! Fill out our contact form located here we will help you with our SEO Billings services ASAP.
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