Pingbacks are a unique system to WordPress that is used to notify the blog owner that another blog has linked to it. When another post is mentioned inside your blog, it creates a pingback in the comment area.
It is important NOT to accept these pingbacks. They do not offer any value, and can actually slow down the page load time.
The page has to go load the link, and there is no reason to add this as it doesn’t offer any extra SEO value. Pingbacks do serve some purpose, however, and the only way to decide whether to keep a pingback is how valuable the comment is to your blog.
This same theory of blog behavioral etiquette applies when you are visiting other WordPress blogs.
DON’T drop a pingback if you are just spamming and not adding any value.
DO read the blog post, and come up with an intelligent response that adds to the conversation or spurs the conversation further with a well placed question.
Then you can make a pingback to content on your own blog that supports your opinion or view and offers FURTHER VALUE!
Have pingback stories to share? Share away in the comments below!