Written by: Jophiel Silvestrone
Jophiel Silvestrone has written 326 posts in the Tech Blog.
Jophiel grew up on a ranch in Paradise Valley, Montana near Chico Hot Springs. Working on the ranch instilled work ethic and self motivation. Filled with this drive, Jophiel started mowing the local school's yards twice a month throughout the summers, at the age of 12. He moved to Billings in 2004, where he has been deeply involved in the local business community ever since. A serial entrepreneur, Jophiel has ran multiple businesses in our local community. The first business, a janitorial and carpet cleaning company, founded in 2005, has employed over 50 locals. Moving on to the media industry, Jophiel and several partners founded Green Directory Montana in the spring of 2007. Green Directory's sustainability ranking software awarded points based on sustainable or "green" actions. These points counted towards a business's total "Green Score," which in turn ranked them against other businesses in their category and throughout the entire site. It also featured a limited edition print version distributed annually. A business acquisition allowed Jophiel to focus on new projects, and a few close business colleagues and Jophiel started Rocky Mountain Mr. & Ms. Magazine, a lifestyle publication for men and women in the Magic City. After a year and a half at the helm of RM3 Magazine, the business was purchased. He now runs a web development company SkyPoint Studios and fathers his son Jaoquin, who plays football, basketball, soccer, and is learning snowboarding from his dad. Recently, has expanded to locations in Havasu, Arizona & Vegas. SkyPoint Studios is a market leader in both Billings & Havasu and Jophiel is working on building that same level of market dominance in Vegas. Specialties: Extensive experience in online and offline business. Especially savvy at WordPress, and operate several sites, one example is the blog: skypointwebdesignbillingsmontana.com/tech-blog. Check out skypointwebdesignbillingsmontana.com for the latest projects from SkyPoint Studios.
Wix Woes
It seems like you can’t go anywhere online these days without running into a Wix commercial. Have you ever wondered about how well this might work for your small business website?
Well the design part might look pretty nice, it gives you a drag-and-drop menu and many pre-designed themes that are easy to use, so it seems pretty good actually.
What they don’t mention is the dark side of using wix, and that’s the fact that you’ll never rank properly for your industry with a Wix site.
That’s because in order to serve up the ability to drag-and-drop like they have, all the Wix websites are considered one website. Let me explain what I mean by this.
Using a database to deliver content in block format like they do requires one central database, and so to Google spiders they see it as one site and cannot index it like other websites.
Why is this a problem? Well what’s the point of your website? If it’s to get business and to have people who don’t know about your business contact then this is a big problem.
A Wix website will never rank competitively in your local area for the keywords that you would want to rank for. So you’re left wondering why nobody finds your website online except for people who already know about it.
When you go to Google and put in the keywords that should pull up your business website, it never shows up except for deep, deep down on maybe the 4th or 5th or 6 page or maybe never at all.
So really Wix websites are just eye-candy and not very functional. This may be fine and dandy for some websites, but for competitive websites that want to pull in new leads on the regular, this simply will not cut it.
Want to learn more about how to rank your business website? Check out our SEO Billings dedicated website all about ranking or call 406-208-8733 for a free SEO analysis of your current website and its website structure