WordPress categories are a great way to build search optimization into every WordPress website. Categories are a way of organizing blog posts by one master category and then any affiliated categories below that.
What is so unique about the category and the tagging system in WordPress is that it creates a page for each category and tag. For example, this post about SEO will go in that particular category and if you click on the SEO category link you can see all of the blog posts related to SEO on this website.
The reason why this is powerful for search engine optimization is that search engines want to see a lot of depth on websites. So the more pages the better a website will do in search, especially if the pages are correlated with what the search is related to .
So if you’re trying to SEO your website, I highly encourage you to use the blog and the categories and tagging features. It’s important to be succinct and focused with your naming structure, however I do encourage using several categories and tags per post.
Tags are similar to categories in that they organize information together, however they have a less formal function than categories. I like to use both and have over 500 tags on this website, and over 100 categories.
This makes a massive amount of pages on my website. That is why this website ranks so well in search, at least one of the reasons why. So if you’re looking to increase your website in search, I highly encourage you to create a blog and to properly tag and categorize each blog post.
Curious about how to increase your website search rankings by using a blog? Send off a message to me on my contact page and I will get back to you as soon as possible!
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