Text Marketing

Text marketing is becoming more and more popular these days and something that marketers should pay attention to and potentially it is recommended to implement.

Today I had a conversation with a company called Volt that specializes in text marketing solutions, specifically their ability to qualify for 10DLC.

What is 10DLC?

10DLC stands for 10 Digit Long Code which is a new coding system for text solutions for businesses. There are different codes for each type of business organziation and each code comes with unique stipulations. Some of those stipulations are how many text messages can be sent out at a time, how often, etc.

What I didn’t know was that when you use text marketing solutions off the shelf often times they don’t have the proper qualifications and therefore the text messages will not always arrive to the client.

As much as 50% of the text can be lost and what’s crazy is that these services are still charging for those text messages that were never delivered.

What is unique about Volt is that they have a much higher deliverability rate, over 90%, and they don’t charge you for any text messages that don’t actually get delivered to the client.

This is revolutionary in this particular space and is why they are so successful. They even have an API engine that they lease out to other companies so they can run their own text messaging campaigns internally.

So are you ready to get into text marketing in 2022?

I think it’s a really good idea, especially if you have a retail location! If you would like to learn more about text marketing and need some help getting started with this I would be glad to chat with you! Drop me a line on my contact page and I will get to you as soon as possible!

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Written by: Jophiel Silvestrone

Jophiel Silvestrone has written 326 posts in the Tech Blog.

Jophiel grew up on a ranch in Paradise Valley, Montana near Chico Hot Springs. Working on the ranch instilled work ethic and self motivation. Filled with this drive, Jophiel started mowing the local school's yards twice a month throughout the summers, at the age of 12. He moved to Billings in 2004, where he has been deeply involved in the local business community ever since. A serial entrepreneur, Jophiel has ran multiple businesses in our local community. The first business, a janitorial and carpet cleaning company, founded in 2005, has employed over 50 locals. Moving on to the media industry, Jophiel and several partners founded Green Directory Montana in the spring of 2007. Green Directory's sustainability ranking software awarded points based on sustainable or "green" actions. These points counted towards a business's total "Green Score," which in turn ranked them against other businesses in their category and throughout the entire site. It also featured a limited edition print version distributed annually. A business acquisition allowed Jophiel to focus on new projects, and a few close business colleagues and Jophiel started Rocky Mountain Mr. & Ms. Magazine, a lifestyle publication for men and women in the Magic City. After a year and a half at the helm of RM3 Magazine, the business was purchased. He now runs a web development company SkyPoint Studios and fathers his son Jaoquin, who plays football, basketball, soccer, and is learning snowboarding from his dad. Recently, has expanded to locations in Havasu, Arizona & Vegas. SkyPoint Studios is a market leader in both Billings & Havasu and Jophiel is working on building that same level of market dominance in Vegas. Specialties: Extensive experience in online and offline business. Especially savvy at WordPress, and operate several sites, one example is the blog: skypointwebdesignbillingsmontana.com/tech-blog. Check out skypointwebdesignbillingsmontana.com for the latest projects from SkyPoint Studios.