SEO Secret: Glossary

SEO secret is what you want to hear from your web developer, right? But in all seriousness, this secret can really propel your SEO forward and it’s so easy to do!

In this blog post, we’re going to be covering adding a glossary to your website, but specifically related to the keyword that is most important to your business.

For example, on this website, I have the Web Design Glossary.

On this page, I cover common terms in Web Design and explain in my words exactly what they mean. For SEO purposes it’s very important for you to write your own glossary descriptions, do not copy and paste from others!

How many terms should be in your glossary?

I would start with 5 to 10, and then add more every single week. You should be adding 2 to 3 per week until the glossary is completely full with as many terms you could possibly think of.

In your industry there will be new terms that come around, for example in web design Web 3.0 just became very popular and needs to be explained to people who are not in our industry.

So I will make a new entry for Web 3.0 and explain what that means compared to Web 2.0 or Web 1.0.

I also have a date of update on the top of my page to let both the visitor and Google know that I update this page regularly and the last time that the page was updated.

So why does this work so well for SEO?

Because Google wants to know that you understand your industry completely inside and out. Terminology is one of the ways that an industry keeps people out of it.

So if you can explain the different terms in your industry in layman‘s terms that makes it easier for your visitors, you will win in SEO.

The final tip I will leave you with is to make sure you link to your SEO glossary in your footer. This will put extra heavy value on the glossary as it is accessible from every single page of the website .

Have a question about how to get a glossary up and running on your website and whether it will actually help with your SEO? I’ll be glad to answer all your questions! Drop me a line on my contact page and I will get a hold of you at as soon as possible.

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Written by: Jophiel Silvestrone

Jophiel Silvestrone has written 326 posts in the Tech Blog.

Jophiel grew up on a ranch in Paradise Valley, Montana near Chico Hot Springs. Working on the ranch instilled work ethic and self motivation. Filled with this drive, Jophiel started mowing the local school's yards twice a month throughout the summers, at the age of 12. He moved to Billings in 2004, where he has been deeply involved in the local business community ever since. A serial entrepreneur, Jophiel has ran multiple businesses in our local community. The first business, a janitorial and carpet cleaning company, founded in 2005, has employed over 50 locals. Moving on to the media industry, Jophiel and several partners founded Green Directory Montana in the spring of 2007. Green Directory's sustainability ranking software awarded points based on sustainable or "green" actions. These points counted towards a business's total "Green Score," which in turn ranked them against other businesses in their category and throughout the entire site. It also featured a limited edition print version distributed annually. A business acquisition allowed Jophiel to focus on new projects, and a few close business colleagues and Jophiel started Rocky Mountain Mr. & Ms. Magazine, a lifestyle publication for men and women in the Magic City. After a year and a half at the helm of RM3 Magazine, the business was purchased. He now runs a web development company SkyPoint Studios and fathers his son Jaoquin, who plays football, basketball, soccer, and is learning snowboarding from his dad. Recently, has expanded to locations in Havasu, Arizona & Vegas. SkyPoint Studios is a market leader in both Billings & Havasu and Jophiel is working on building that same level of market dominance in Vegas. Specialties: Extensive experience in online and offline business. Especially savvy at WordPress, and operate several sites, one example is the blog: skypointwebdesignbillingsmontana.com/tech-blog. Check out skypointwebdesignbillingsmontana.com for the latest projects from SkyPoint Studios.